Posts Tagged ‘Walkabout Week’

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Let’s Go On a Walkabout

January 13, 2015

By Amy Vitale, Product Sales Manager

Walkaboutweek

Who can resist our esteemed sweet treats when a Girl Scout is at their front door with their favorite cookies?! Not me! Door-to-door sales remains one of the most effective ways to sell cookies. In a recent national study, 78% of those customers who were not approached during a cookie sale stated they would have purchased 2-4 boxes if asked.

Problem solved. Girl Scout Walkabouts to the rescue!

What’s a Girl Scout Walkabout? What are other ways to sell in my neighborhood?

Keep reading to learn more….

  • Walkabouts – A Girl Scout(s) or Girl Scout troop walks the neighborhood selling cookies door-to-door in a residential area with adult supervision.
  • Rolling Sale – Pile up cookies in a wagon and sell directly to customers in residential areas with adult supervision.
  • Cookie Stand – A “lemonade” type stand a Girl Scout can set up on her own property (i.e., in front of her house) to sell cookies. Helpful hint: check with home owners’ associations for any needed permits.
  • Caravan – Girl Scouts sell door-to-door in a residential area while supervising adults follow in a car with the cookies.

Decided on your strategy for selling directly – now what? Here are our answers to some frequent questions:

Can I have a Rolling Sale, Walkabout, or Caravan in a shopping center, park or other public area? No. In order to maintain good relationships with property managers, stores, and to be fair, only booth sales are allowed in non-residential areas. All booth sales must be coordinated through your Booth Manager.

Can we do a Rolling Sale, Walkabout, or Caravan as a troop at one of our meetings? Yes! What a fun outing for your troop and a great way to help girls reach their goals!

Can we do a Walk-About, Rolling Sale, Cookie Stand, and Caravan as a family? Yes! Girl Scouts embraces family involvement.

Now that you are ready for your Walkabout, let’s make the most of it!

  • Map out neighborhoods for your Walkabout and check them off as you walk them.
  • Decorate your wagon or cart for your Rolling Sale to create excitement in the neighborhood.
  • Decorate a Cookie Stand with posters, balloons, and other eye catching items.
  • Decorate your Caravan with washable markers to let everyone know it is an official Girl Scout Cookie Car!

To kick off Girl Scouts – NC Coastal Pines’ 2015 Cookie Sale , we are hosting Walkabout Week January 17-23. In addition to an awesome Walkabout patch available in our council shops, we will be hosting a Walkabout Week Contest on our council Facebook page. Five $20 Cookie Dough cards will be given away, so don’t forget to visit our Facebook page during Walkabout Week!

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Walk About Week Comes to Girl Scout Cookie Sale

January 1, 2014

By Amy Vitale, Product Sales Manager

walkaboutGirl Scouts today have so many opportunities to sell a box of cookies. This can range from cookie booths to cookie stands in addition to traditional door-to-door sales.

This year, Girl Scouts – NC Coastal Pines’ Girl Scouts will go door-to-door with cookies in-hand instead of just an order form! By moving to a “direct” Cookie Sale, troops will have cookies earlier in the sale so there no customer preordering is involved.

A Direct Cookie Sale is…

  • less time consuming for Girl Scout families.
  • combines order taking and delivery into one step which is a huge plus.
  • gives girls the opportunity to sell more cookies and earn more proceeds.
  • gives customers instant cookie gratification!

Girls will participate in a new “Walkabout Week” with cookies in hand for direct sales starting Sunday, Jan 19 through Friday, Jan 24. Here are some fun ways girls and troops can participate in the week:

  • Sale on Wheels – loading cookies in a wagon and selling to customers in residential areas with adult supervision.
  • Caravan – Girl Scouts/troops go door-to-door in a residential area while the supervising adults follow in a car with the cookies.
  • Cookie Stand – this is a “lemonade” type stand a Girl Scout can set up on her own property (i.e., in front of her house) to sell cookies as her home owners’ association permits.

Cookie booths are a great way for Girl Scout troops to sell together as a troop activity. Booths on commercial property like shopping centers are a great way to do this and reach a lot of customers. Themed booths are a popular troop activity and include such themes as patriotic booths that focus on Operation Cookie Drop and holiday booths including Valentine’s and St. Patrick’s Day.

But cookie booths don’t just have to be in front of stores. Some of the best cookie booths are set up at local parades and festivals, churches, sporting events, colleges and universities, libraries, or even a drive-thru booth!

If there is a lot of foot traffic, it’s a great location for a cookie booth. Whatever way a Girl Scout or her troop chooses to sell cookies, just make sure it is fun and safe.

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