Posts Tagged ‘Girl Scout Cookies’

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Let’s Go On a Walkabout

January 13, 2015

By Amy Vitale, Product Sales Manager

Walkaboutweek

Who can resist our esteemed sweet treats when a Girl Scout is at their front door with their favorite cookies?! Not me! Door-to-door sales remains one of the most effective ways to sell cookies. In a recent national study, 78% of those customers who were not approached during a cookie sale stated they would have purchased 2-4 boxes if asked.

Problem solved. Girl Scout Walkabouts to the rescue!

What’s a Girl Scout Walkabout? What are other ways to sell in my neighborhood?

Keep reading to learn more….

  • Walkabouts – A Girl Scout(s) or Girl Scout troop walks the neighborhood selling cookies door-to-door in a residential area with adult supervision.
  • Rolling Sale – Pile up cookies in a wagon and sell directly to customers in residential areas with adult supervision.
  • Cookie Stand – A “lemonade” type stand a Girl Scout can set up on her own property (i.e., in front of her house) to sell cookies. Helpful hint: check with home owners’ associations for any needed permits.
  • Caravan – Girl Scouts sell door-to-door in a residential area while supervising adults follow in a car with the cookies.

Decided on your strategy for selling directly – now what? Here are our answers to some frequent questions:

Can I have a Rolling Sale, Walkabout, or Caravan in a shopping center, park or other public area? No. In order to maintain good relationships with property managers, stores, and to be fair, only booth sales are allowed in non-residential areas. All booth sales must be coordinated through your Booth Manager.

Can we do a Rolling Sale, Walkabout, or Caravan as a troop at one of our meetings? Yes! What a fun outing for your troop and a great way to help girls reach their goals!

Can we do a Walk-About, Rolling Sale, Cookie Stand, and Caravan as a family? Yes! Girl Scouts embraces family involvement.

Now that you are ready for your Walkabout, let’s make the most of it!

  • Map out neighborhoods for your Walkabout and check them off as you walk them.
  • Decorate your wagon or cart for your Rolling Sale to create excitement in the neighborhood.
  • Decorate a Cookie Stand with posters, balloons, and other eye catching items.
  • Decorate your Caravan with washable markers to let everyone know it is an official Girl Scout Cookie Car!

To kick off Girl Scouts – NC Coastal Pines’ 2015 Cookie Sale , we are hosting Walkabout Week January 17-23. In addition to an awesome Walkabout patch available in our council shops, we will be hosting a Walkabout Week Contest on our council Facebook page. Five $20 Cookie Dough cards will be given away, so don’t forget to visit our Facebook page during Walkabout Week!

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Cookie Sales Go Digital!

January 6, 2015

By Krista Park, Communications & PR Director

This year, the largest girl-led business in the world is getting BIGGER! Digital Cookie has arrived! With this exciting new expansion of the Girl Scout Cookie Program, girls will now be able to sell cookies in a virtual space.

Digital Cookie elevates all elements of the Girl Scout Cookie Program into the digital sphere, expanding the reach of a girl’s cookie business, enhancing her learning experience, and maintaining her personal connection with customers. Girls will learn about the world of e-commerce and digital money management while gaining the same values, ideals, and core skills that the traditional face-to-face program offers.

Utilizing the online COCO Cookie Command Center, Girl Scouts can create a customized, web-based business center to set and track goals, manage cookie activities online, and accept orders through the new COCOdirect platform. Girls will be able to send an eCard to friends and family that includes a secure link for online orders, making it easier than ever to be a part of the world’s largest girl-led business.

For sales made through COCOdirect, there’s NO money collection and NO hand delivery! Customers who buy cookies online will be able to have their order processed, paid for, and confirmed right in front of their eyes. They will be able to choose form a variety of packaging sizes including an eight-pack sampler, a half dozen, or a dozen of any one variety. And for a limited time only, customers will be able to order this year’s new Gluten-free Trios Cookie.

The best part, Digital Cookie is easy for girls to use. COCO is a great tool to support Girl Scouts and their leadership development. Encourage your Girl Scout to set up an account in COCO this year. She’ll be excited to set her goals, track her progress, and cheer along her troop online. Take a tour of COCO with your Girl Scout today!

And for those girls and troops on-the-go, download the COCOmobile app to use COCOdirect on your smartphone or tablet. Send e-cards and check orders from anywhere this cookie season!

Girl Scouts – NC Coastal Pines’ 2015 Cookie Sale program kicks off on Saturday, January 17 and runs through Sunday, March 1. Visit our Cookies page to learn more about this year’s sale. 

What Girl Scout Cookie you are most excited to buy online this year?

 

 

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